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Is Your Social Media Management Run By Customer Service or Marketing? Both.

Is Your Social Media Management Run By Customer Service or Marketing? Both.

Customer service and marketing are both vital parts of your social media management, because they make connections with clients in very different ways. 

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Sales Prospecting Cheat Sheet: Using Social Media as a Tool

Sales Prospecting Cheat Sheet: Using Social Media as a Tool

Sales prospecting can be complex, and, on a day-to-day basis, it can be difficult to keep the big picture strategy in mind. Having the right sales tools, however, can help keep your team on track, ...

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How to Develop a Social Media Strategy That Supports Sales Processes

How to Develop a Social Media Strategy That Supports Sales Processes

According to Forbes, nearly 80% of all salespeople who use social media outsell their peers. Social media marketing has become an integral part of the sales process and an important component of th...

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5 Lead Generation Tools to Overcome Broadcast TV's Ad Buying Shortage

5 Lead Generation Tools to Overcome Broadcast TV's Ad Buying Shortage

Last year represented a seismic shift in the advertising industry.

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How to Use LinkedIn to Research Contact Center Partners

How to Use LinkedIn to Research Contact Center Partners

There's no question that Linkedin is the undisputed king of business-oriented social networks.  But though most people understand its function at hiring time, not everyone understands its powerful ...

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3 Questions You Need to Ask Contact Center Applicants Before You Hire

3 Questions You Need to Ask Contact Center Applicants Before You Hire

Customer service in the digital age is about more than having patience and a ready smile— though it is still critical that customers who call a support line can hear that there’s a smile in your vo...

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